In view of the new coronavirus epidemic situation intensified abroad, after postponing the China Import and Export Fair, the Minister of Commerce spoke again, decided to open a new exhibition format, which is online exhibition.
The so-called online exhibition includes three parts: online display and docking platform, cross-border e-commerce zone, and live marketing services.
As we all know, there are 25,000 exhibitors in the Canton Fair, including exports and imports. Exhibitors will all display and communicate online. Divided into import zone and export zone.
It is worth noting that an online live column and link will be established, then will set up 10 x 24 hour online live broadcast room for each exhibitor. It is a huge challenge for enterprise sales.
For export lighting companies, online exhibitions are a new field and have never been touched. Export lighting companies need to explore how to better display products and interaction with customers. In response to the novel coronavirus epidemic situation challenge facing this time, the lighting market has also been hit in a certain extend, and export lighting companies must find a new way. When the Canton Fair arrives, we must seize the time to train and select the exhibits. For importers, due to the lack of informatization in some import countries, how will importer companies recover this part of customer resources.
